Broadcast Campaign

Add Broadcast Campaign

  • To add a broadcast campaign, follow the below steps:
  1. Click on the Services tab on the side navigation.
  2. Click Outbound Services and select Manage Campaigns.
  3. A list of all the campaigns appears along with the relevant details.
  4. Click on Add Broadcast Campaign.
  • The following screen will appear, prompting you to complete the necessary fields as shown in the screenshot below.
  1. General Details

Field

Description

Options/Example

Name

Name of the campaign.

Example: "Summer Sale Campaign"

Description

Details of campaign.

Example: "Promotional campaign for summer sale."

Lead List

Choose the list for which the campaign needs to be run.

Example: "New Leads", "Hot Leads"

Time Group

Choose the time group for which the campaign will be active.

Example: "Morning", "Evening"

Start Date and Time

Enter the start date and time for the call broadcast.

Example: "2025-01-10 09:00 AM"

End Date and Time

Enter the start date and time for the call broadcast.

Example: "2025-01-10 06:00 PM"

Dial Status

Choose the lead status from the lead list for the leads that will be contacted through the Broadcast Campaign.

Example: "New".

Allow Number wise Trunk

Enabling this will help you make broadcast calls from the numbers assigned to your account & can distribute the channels among the numbers.

  • *Options**-

1.Add Caller Setting : Add more than one caller ID.
2.**Maximum Allocated Concurrent Calls Limit:**Displays the number of channels available to make calls.
3.Use Channels: Enter the number of channels that you want to use for your caller ID to make calls (if you choose 10 channels then you can make 5 calls).
4.Delete: Delete the caller ID..

Destination

Choose the destination from the dropdown menu, eg. choose an auto-attendant to greet the callers or thank you message system recording (IVR).

Example: "Auto-Attendant", "IVR"

Ring Timeout

Enter the number of seconds for which the call will ring on the customer before being considered as unanswered or disconnected.

Note: The maximum duration allowed is 30 seconds as per TRAI regulations.

Example: "30 seconds", "45 seconds"

Caller ID number

Choose the caller ID number which will be displayed at the receiver's end.

Example: "+918069651100"

Concurrent Limit

Enter the maximum number of calls that can be made at a specific point in time.

Example - "2"

Account DND List

Select the account DND list for the campaign.

Example: "Do Not Disturb List 1"

Number of Retries

Enter the number of retries allowed .

Example: "3", "5"

Retry Dial Status

Specify the status of leads to which calls will be made again.

Example: "Not Qualified", "Follow Up"

Retry-After

Specify the time in minutes after which the system will attempt to retry if the previous call was missed, busy, or not answered.

Example: "10 minutes", "30 minutes"

  1. Notification Settings
FieldDescriptionOptions/Example
Select an EventChoose an event for which a notification (SMS or WhatsApp) should be sent.Example: "Missed Call", "Received Call"
After RetrySwitch the toggle if you want a message to be sent after retrying the event.Example: "Enabled", "Disabled"
SMS Template (Missed Call)Choose the SMS template to send for a missed call event.Example: "Missed Call Alert"
SMS Template (Received Call)Choose the SMS template to send for a received call event.Example: "Thank You for Calling"
WhatsApp Template (Received Call)Choose the WhatsApp template to send for a received call event.Example: "Thank You Message (WhatsApp)"
WhatsApp Template (Missed Call)Choose the WhatsApp template to send for a missed call event.Example: "Missed Call Notification"
  1. A/B Testing Settings

Field

Description

Options/Example

A/B Testing toggle

Switch the toggle if you want to enable A/B testing.

Example: "Yes", "No"

A/B Testing Destination

Select 2 to 4 destinations on which A/B testing will be done.

Example: "IVR 1", "IVR 2"

Offset

Enter the index from where the leads will be picked up for testing.

Example: "1", "100"

Limit

Enter the count of leads to be tested under A/B testing.

  • *Note**: Number of leads will be distributed equally to selected destinations.

Example: "50", "200"

  1. Click Save.

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  • To edit/delete a campaign, click on Select an Action and click Edit or Delete.
    • To start a Broadcast Campaign, click on Select an Action against it and hit Start Broadcast.
      1. The status will be changed from Not Active to Active.
    • To view the call broadcast detail of a selected campaign, click on Select an Action and click Call Broadcast Detail.